PRIMARY ARMS

Since our founding in 2007, Primary Arms has served as Houston’s premier tactical brand, and we’re seeking talented individuals to join our team.

Just like Houston itself, our legacy is built on its diversity. No matter where you come from, or where your skills align, Primary Arms is a place where you’ll find a network of support and personal growth. In this industry, every day brings new opportunities, and our teams rely on one another to discover them.

So, whether you’re a young professional, a steadfast Veteran, an impassioned artist, or just a genuine firearms enthusiast, we welcome you to Primary Arms.

WHY PRIMARY ARMS

Primary Arms provides a career unlike any other.

We’re in one of America’s fastest-moving industries, where technologies and prospects are constantly evolving. Our success comes from a passion for nonstop improvement—whether in developing a new Optical design or by adding a growing brand to our eCommerce site. At Primary Arms, any employee can contribute to excellence, and at every level, we openly invite improvement.

Though we’ve grown a lot since our humble beginnings, Primary Arms still feels like a small, tightly-knit business where everyone is an essential part of our team. That’s why we offer compelling benefits packages, which show our commitment to our employees.

BENEFITS

Primary Arms is committed to competitive compensation with frequent growth opportunities. We evaluate our wages not just by the firearms industry, but by the job market as a whole, so you’re always fairly rewarded for your time and contributions.

Beyond compensation, we also offer competitive 401 (k) options with matching to help you save for retirement. You can also choose from a wide variety of comprehensive health, life, vision, and dental insurance plans. We do our best to tailor these offerings to our employees' needs, helping them to direct their income exactly as desired.

Of course, our employees also receive a considerable company discount on anything we make or carry, which includes over 15,000 products. If you’re passionate about firearms or the outdoors, there’s no better way to save money while staying up-to-date on your favorite hobbies.

CFO

Houston, TX

Full Time

Executive

Chief Financial Officer

Primary Arms Corporate Website

Primary Arms is seeking a seasoned and strategic Chief Financial Officer (CFO) to lead our finance function through its next growth phase. This is a pivotal leadership opportunity for a mission-aligned executive who thrives in fast-paced, multi-channel environments—and views finance not just as a function, but as a strategic enabler of operational excellence, cultural transformation, and long-term value creation.

This is not a typical CFO role. It requires someone who can navigate complexity with clarity, build scalable systems, and partner across functions to drive impact. For the right leader, this is a chance to help shape the future of a uniquely positioned, values-driven organization.

About Us

We are a fast-growing, privately held company operating at the intersection of manufacturing, e-commerce, wholesale distribution, and government contracting. With a national footprint, growing international presence, and significant operational complexity, we are on a mission to scale with purpose, precision, and performance.

About Primary Arms

Founded with a passion for service, Primary Arms is an industry leader, with diversified business units spanning e-commerce, wholesale, government contracting, and manufacturing, we’ve built a loyal customer base and a reputation for operational excellence.

We are entering a bold new chapter—driven by ambitious growth goals, expanding product lines, and a renewed focus on purpose-led leadership. The CFO will play a central role in enabling this transformation by bringing financial rigor, strategic foresight, and a collaborative spirit to the executive team.

Our Culture

Culture is the heartbeat of Primary Arms. We are actively engaged in a cultural transformation focused on clarity, accountability, collaboration, and purpose. Our leadership team is building a high-performance, people-first organization where values and execution go hand in hand.
We empower leaders at all levels, celebrate wins, learn from setbacks, and build trust through transparency and follow-through. The CFO will be expected to model and advance this mindset—serving not only as a financial steward, but also as a cultural leader.

Position Summary

The CFO will serve as a strategic partner to the CEO and executive team, responsible for elevating financial performance, operational discipline, and cross-functional collaboration. This is a hands-on, high-impact role that blends strategic thinking with operational execution. The CFO will oversee all aspects of finance and accounting, including:

Planning, budgeting, and forecasting
Reporting and audit readiness
Tax strategy and compliance
Banking, treasury, and insurance
Pricing, margin optimization, and capital planning
M&A readiness (light but strategic)
Managing a high-performing finance team

Key Responsibilities

Serve as a strategic advisor to the CEO and executive team on financial performance, growth strategy, and long-term value creation
Lead financial planning and analysis (FP&A), budgeting, forecasting, and cash flow management
Ensure compliance with GAAP, federal, state, and international tax and regulatory requirements
Oversee monthly close, financial reporting, and external audits (in collaboration with the Accounting Manager)
Manage banking, treasury, insurance, and auditor relationships
Partner with merchandising, operations, and e-commerce teams to improve margins, pricing, and working capital efficiency
Develop and refine financial systems, processes, and internal controls to support scale
Support limited M&A activity, including due diligence and integration
Create and report on meaningful KPIs to measure cross-functional performance
Lead with humility, integrity, and a collaborative spirit

Performance Expectations

Financial Strategy & Execution
Improve financial reporting cadence and insights to support strategic decisions
Implement a capital allocation plan aligned with growth goals
Operational Discipline & Controls
Strengthen internal controls and audit readiness
Ensure timely and accurate financial closes and reporting
Optimize cash management, working capital, and margins
Cross-Functional Collaboration
Build strong relationships across merchandising, manufacturing, e-commerce, and government sales
Improve cost transparency and operational efficiency across departments
Contribute actively to enterprise-wide strategy
Team Leadership
Assess and refine finance team structure for scale
Develop and coach rising finance leaders
Foster a culture of accountability, continuous learning, and high performance

Qualifications

Proven experience as a CFO in a complex, high-growth business
Background in retail, e-commerce, manufacturing, or wholesale distribution strongly preferred
Demonstrated success in building and leading high-performance finance teams
Expertise in tax strategy, compliance, audits, and financial systems
Experience with M&A processes, including due diligence and integration
Proficiency in NetSuite or similar ERP systems (NetSuite strongly preferred)
CPA, MBA, or equivalent credentials preferred
Strong communicator with a bias for action
Hands-on, adaptable, and entrepreneurial mindset
High integrity, low ego, and a collaborative leadership style

CFO